Branding Thru And Thru

Posted in Design by Admin on the 2008-04-08

The Adi-block sunblock by Adidas doesn’t do anything other sunblocks can’t. Hey, it provides basic UV protection so why are we posting here? I’m fascinated by the branding and how the designers have managed to extend it from packaging (where branding usually stops) to the delivery mechanism; three nozzles dispensing the product. It’s a small feature but certainly a strong one.

Designer: Jack Godfrey Wood, Tom Ballhatchet & Rui Lui

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Lounging High

Posted in Design by Admin on the 2008-04-08

Tired of people calling your Earth hating SUV a living room on wheels? Well send those people to hell and blaze a new path with this winged sofa design by Spanish designer Jaime Hayon for Bisazza. This installation dubbed “Jet Set” will be shown at this years Milan Furniture Show. “Set in a very glamorous hangar, this aeroplane is a light-hearted work with an unusual and enchanting look, complete with a glass cabin, leather wings and coloured missiles and symbols alluding to love…” The design itself is “Totally atypical and chic, this sophisticated “fantasy” aeroplane with a decidedly surreal shape, is decorated with white gold mosaic tiles, leather inserts and featuring a neat lounge with padded white sofas.”  uh…ok.

Designer: Jaime Hayon

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DIY Phone Assembly

Posted in Design by Admin on the 2008-04-08

The Easy Tiles phone looks to be a standard S60 based cell except that auspicious exterior has be scratching my had. See, the entire shell is made of tiles - tiles you can customize and slide around for a one of a kind look. Replace and update them as often as you like.

The design is a little cheap looking but the concept is sound. I can imagine services like flickr offering custom printing services for these tiles.

Designer: Tzu-Fu Wang

Sip Of Light

Posted in Design by Admin on the 2008-04-08

Preface; reading in the dark is bad people - like really bad. Students are especially notorious for this act. I know studying in the dark seems like a good idea because it makes you feel “cozy” but com’on, give your eyeballs a break. If you hate desk lamps that much, try the Sip of Light straw. Bend it to turn it on, straighten it to turn it off. Oh and keep drinking that caffeine. It’ll help you stay alert.

Designer: Sung-Kyu Nam

Tu Fin - Nordic Walking On Water

Posted in Design by Admin on the 2008-04-08

Update: Much has happened since the Tu Fin concept was first published on Yanko Design roughly a year ago. We been presented that they now have a full working prototype and well be showcased at the coming Munich Trade Fair Centre. Congrats to the Tu Fin Team!

Tu Fin is a new sport, operated with body strength boat. At 8 meters long, it offers place for a driver and one passenger. The driver is looking forward while driving the boat. The body movement activates almost all groups of muscles and ensures thereby holistic cycle-strengthening body training. With it Tu Fin connects the advantages of the fitness training with those of the Nordic Walking - a complete body Workout in free nature. The innovative fin drive is inspired from nature for and guarantees maximum acceleration without any noise. Entire Kraft from arms and legs transfers into the fin impact. Together with the flow optimized trunk achieves Tu Fin a maximum efficiency and Speeds up to 6,6 knots. The low tail serves as bath platform,and the front boat part as leisure platform.

Designer: I.Kiryakov, S.Ballmeier, K.Eichelberg & M.Dressler

First prototype of Tu Fin in full operation.


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